Master the Blunge Brand Kit: Setup Guide
Learn how to use Blunge Brand Kit to register your fonts, colors, logo, and layout once, then automatically generate future content in your brand’s tone.
Tired of manually adjusting shifting fonts, off-key colors, or inconsistent layouts every time you create new content? The Blunge Brand Kit solves this by remembering your unique brand identity and automatically applying it to future creations.
What is a Brand Kit?
It is the feature that lets Blunge memorize your brand's tone, fonts, colors, and layout structure. Instead of writing long prompts every time, you lock it in once, and Blunge generates all future content with your brand already applied.
Where can you find Brand Kits?
Open the Brand Kits panel inside the Blunge editor.
Your existing kits will be displayed as clean preview cards.
Click the "New brand kit" card to create a new one.
Pro-Tip: You can manage multiple kits for different campaigns, sub-brands, or seasons. The currently active kit will always display a checkmark.
Filling in each part of your Brand Kit
When creating a new kit, fill out these fields to lock in your design style:
1. Name
Give your kit a descriptive, purpose-driven name (e.g., <em>Mai</em><em>n</em><em>Instagram or SummerCampaign</em><em>2026</em>) instead of leaving the default "Brand kit 1". This makes toggling between kits seamless later on.
2. Design references (Most Important!)
Upload images that reflect your ideal layout, tone, and composition. Blunge doesn't just look at the overall mood - it actively maps text positions and structural framing to reproduce them later.
What to upload: Well-designed carousel posts, template frames, or graphics that represent your brand's best aesthetic.
3. Logo
Upload your brand logo - ideally a PNG with a transparent background. Blunge will naturally integrate it into your generated designs, saving you manual editing time afterward.
4. Colours
Enter your brand's exact HEX codes (e.g., #7A17D6). For the most stable and cohesive results, add your primary, secondary and accent colours together.
5. Fonts
Register the specific fonts you use for headings and body text. Keeping your typography consistent instantly makes your brand feel polished and professional.
6. Written guidance (Optional)
Add text instructions to reinforce rules that images or colours cannot communicate alone.
Direction: Describe your preferred mood (e.g., "Warm, editorial, premium").
Restrictions: Things you absolutely want to avoid, such as no gradients, no fluorescent colors, no heavy shadows and so on.
The Real Power: How to Use It
Once your Brand Kit is saved, it completely automates your repetitive design tasks:
Use Case 1: Scale Template Series Effortlessly
If you upload a top-performing carousel card as a reference, Blunge locks the layout and text positions. You can produce the same series every week by simply changing the copy.
Use Case 2: Swap Subjects, Maintain Layouts
Perfect for product launches, seasonal banners, or announcements. Keep the design frame uniform while updating only the central featured subject or product photo.
Bonus Use Case: Maintain Character Consistency
If your brand utilizes a mascot or character, upload its images as references. Blunge will recognize and repeatedly generate that character accurately across future visuals.
Ready to Build Yours?
Brand consistency isn't about being overly complicated; it's about keeping small, repeated design choices identical every time. Let Blunge handle the rules so you can focus entirely on your message.
Set up your first Brand Kit today and supercharge your content creation speed!